Latest News

REVIEW OF THE ASHBOURNE BUNGALOW

The National World of Park and Leisure Homes Show at Stoneleigh Park saw park home and holiday lodge manufacturers come together for the annual event near Coventry last weekend.

What was most apparent at the show was the continued development of park homes and the ambiguous line between them and more traditional bricks and mortar bungalows.   No more was this visible than with Omar’s Ashbourne home, which displayed a brick fascia and concealed join; generally seen as two of the most visible aspects which identify park homes. 

It is almost unbelievable how much park homes have evolved and improved over the last three decades and we sometimes wonder where else there is to go for manufacturers.  If we look back at the industry’s recent past, concepts that at first seemed unusual have come to be standard optional features such as vaulted ceilings in residential park homes for instance, which is why we should take the brick fascia option seriously.

One of the biggest challenges ahead to the residential park home industry’s growth is accessing a part of the market and the population in more general who have dismissed park homes because of a misconception that they are inadequate and of poor quality.  It is a tough battle to overcome, but as more people become aware, we’re gradually making headway.  Omar’s brick fascia offers an invitation to this resistant market.

On first view (particularly on photographs), the brick fascia provides reassurance and familiarity that could lead to visit which would never have happened without it.  Of course, there is a market out that does appreciate the quality and finish of traditional park homes as well, but as a marketing tool, I think the brick fascia could be a powerful one.   For this reason, I’m seriously considering it as an extra for our next showhome.

 

Andrew Tucker, Parklands of Lincoln (Partner)

www.parklandhomes.co.uk

 


Other latest news

BarbadosGroupSM

Barry’s Barbados bound thanks to Omar Group’s raffle to support local foodbank

Date:
Thursday 22nd Nov 2018

Following a generous donation from one of its suppliers, Suffolk based park home and luxury lodge manufacturer, Omar Group, is waving one of its engineers off to enjoy some winter...

Read more »
Atrium Monopitchweb

Omar Group Acquires UK Sundecks

Date:
Monday 29th Oct 2018

Omar Group, the UK’s leading manufacturer of park homes and luxury lodges, alongside private equity investor Rutland Partners, is delighted to announce the acquisition of UK Sundecks.

Read more »
44322773 243209199688969 375729116353134592 n

Omar models create a stir at The Motorhome & Caravan Show

Date:
Thursday 25th Oct 2018

Omar ended the show year in style at the recent Motorhome & Caravan Show held at the NEC, Birmingham.

Read more »
Fireweb

Omar Group Awarded by the Suffolk Fire & Rescue Service

Date:
Thursday 18th Oct 2018

Omar Group is proud to have been presented an award by the Suffolk Fire & Rescue Service in recognition of their support to the local community as an employer of...

Read more »