Latest News

REVIEW OF THE ASHBOURNE BUNGALOW

The National World of Park and Leisure Homes Show at Stoneleigh Park saw park home and holiday lodge manufacturers come together for the annual event near Coventry last weekend.

What was most apparent at the show was the continued development of park homes and the ambiguous line between them and more traditional bricks and mortar bungalows.   No more was this visible than with Omar’s Ashbourne home, which displayed a brick fascia and concealed join; generally seen as two of the most visible aspects which identify park homes. 

It is almost unbelievable how much park homes have evolved and improved over the last three decades and we sometimes wonder where else there is to go for manufacturers.  If we look back at the industry’s recent past, concepts that at first seemed unusual have come to be standard optional features such as vaulted ceilings in residential park homes for instance, which is why we should take the brick fascia option seriously.

One of the biggest challenges ahead to the residential park home industry’s growth is accessing a part of the market and the population in more general who have dismissed park homes because of a misconception that they are inadequate and of poor quality.  It is a tough battle to overcome, but as more people become aware, we’re gradually making headway.  Omar’s brick fascia offers an invitation to this resistant market.

On first view (particularly on photographs), the brick fascia provides reassurance and familiarity that could lead to visit which would never have happened without it.  Of course, there is a market out that does appreciate the quality and finish of traditional park homes as well, but as a marketing tool, I think the brick fascia could be a powerful one.   For this reason, I’m seriously considering it as an extra for our next showhome.

 

Andrew Tucker, Parklands of Lincoln (Partner)

www.parklandhomes.co.uk

 


Other latest news

Omar Heritage Dining Room 5 .jpg WEB

Omar to display top-of-the-range Heritage Park Home at the Caravan, Camping & Motorhome Show

Date:
Monday 11th Feb 2019

Omar is delighted to be exhibiting at the Caravan, Camping & Motorhome Show, NEC, Birmingham, once again this year (19th to 24th February), where show-goers will be able to view...

Read more »
Unknown 17

Omar Group Host Suffolk Fire & Rescue Service Training Exercise

Date:
Monday 28th Jan 2019

As an employer of on-call firefighters at Brandon Fire Station, Omar Group is proud to have played host to a Suffolk Fire & Rescue Service training exercise, ‘Exercise Omar’, at...

Read more »
BarbadosGroupSM

Barry’s Barbados bound thanks to Omar Group’s raffle to support local foodbank

Date:
Thursday 22nd Nov 2018

Following a generous donation from one of its suppliers, Suffolk based park home and luxury lodge manufacturer, Omar Group, is waving one of its engineers off to enjoy some winter...

Read more »
Atrium Monopitchweb

Omar Group Acquires UK Sundecks

Date:
Monday 29th Oct 2018

Omar Group, the UK’s leading manufacturer of park homes and luxury lodges, alongside private equity investor Rutland Partners, is delighted to announce the acquisition of UK Sundecks.

Read more »