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Omar Acquires Wessex Park and Leisure Homes

The past 3 years has seen the Omar Group deliver substantial organic growth, more recently they have added to this organic growth by entering into a collaboration agreement with Finnish Log Homes which will see Omar manufacture their range of chassis and skidded lodges and log cabins.

To further expand their operations Omar Group has bought Wessex Park & Leisure Homes, Dean Westmoreland Chairman of Omar Group commented: “When I carried out my initial market research on this industry prior to acquiring Omar Park Homes Limited the competitor business that impressed me the most was Wessex Park & Leisure Homes.  In recent years they have focused on the high end luxury lodge business and lead the market in this area.  Their product has always stood out from the crowd, set market trends for lodge design and demonstrated the sort of outstanding interior design and final finish on which we also pride ourselves at Omar.    The Wessex luxury lodge products are a credit to the company’s Managing Director, Jon Day who plays a large part in their styling and interior design, they are also a credit to all of the Wessex team and a testament to the skill and care they take in manufacturing some of the best lodges and park homes that money can buy.”

Following the decision by the Directors and shareholders of Wessex Homes Group Limited to cease operations in Dorset. Omar Group will manufacture Wessex products at its main 180,000 square foot manufacturing facility at their headquarters in Brandon, Suffolk ensuring that 50 years of Wessex Heritage continues.   We would also like to assure all Wessex customers that the outstanding customer service that people have come to expect from Wessex will remain at the heart of the Wessex offering and that any existing aftersales commitments will be honoured, The Goldshield Structural warranty will remain unaffected by this transaction, and the Wessex aftersales team can still be contacted on the existing phone 01258 863346  number and e-mail address customercare@wessexparkhomes.co.uk

A full review of the Wessex range of homes will take place over the autumn and winter and a new 2014 Wessex park & leisure homes range will be introduced to the marketplace early in the New Year.  However in the meantime you can now order Wessex homes and lodges once again, any enquiries for Wessex products should be addressed to info@wessexparkhomes.co.uk or Telephone No:  01258 860455. 

Omar would like to be clear that they have acquired all of the Intellectual Property, Trademarks and Copyrights associated with the Wessex-Wonderland business and anyone manufacturing facsimile copies of Wessex homes may be subject to legal action.  Omar recognises the value in the Wessex brand and its designs, this intellectual property and brand capital is a valuable asset that Omar have purchased and intend to protect.   If you or your customers want a Wessex park or leisure home please direct them to Wessex Park & Leisure Homes, info@wessexparkhomes.co.uk  or Telephone 01258 860455 

Jon Day, Managing Director of Wessex Park & Leisure Homes stated:  “Whilst it was a very sad day when we decided we could no longer viably manufacture our range of lodges and park homes at our facility in Dorset.  I am now pleased that the Wessex brand with which I have been so proudly associated for the last 10 years will again be a force in the luxury lodge and park home marketplace.  The Omar team share the vision of the Wessex team to offer stylish well-designed, quality, differentiated park homes and lodges that stand out from the crowd.  I wish Omar Park Homes and Wessex Park & Leisure Homes every success for the future”. 

For further information please contact Dean Westmoreland dwestmoreland@omar.co.uk