Lee Baxter

Sales Director

Lee joined the company on 1st November 2021 as Sales Director for Omar and Wessex, and leads Omar’s customer strategy, ensuring expectations are exceeded in terms of customer experience.

Lee comes with significant commercial experience, most recently having spent 16 years with Heineken UK in a number of senior sales roles, latterly as Wholesale Director. Prior to that, Lee was with Brakes, a food and distribution company supplying food, drink and other products, mainly to the catering industry in the UK.